MasterClass has a significant performance marketing budget, running hundreds of campaigns; it's easy for something to go wrong.
They could staff a team to build a ton of custom monitoring, integrate it with Segment, Facebook, and Google, and maintain it to make sure everything works. But they use FunnelGuard because we've already done that.
Several search campaigns neglected to set up exclusions in India. Funnelguard detected an elevated country-wide CPA for India on Google. Once alerted, the Google Channel lead put in place the missing exclusions, dramatically decreasing wasted spend.
Alexey Komissarouk
Head of Growth Engineering
Every hour a bug is live in our paid marketing channels, we’re losing hundreds of thousands of dollars.
$50M-$100M
annual spend protected
$100K +
in ad spend saved
140
team hours saved / mo
About the Company
MasterClass is the streaming platform where anyone can learn from the world's best. With an annual membership, subscribers get unlimited access to instructors and classes across a wide range of subject
Industry
E-Learning
Website
https://www.masterclass.com
Coderbyte gets peace of mind, even at breakneck speed
Most of Coderbyte's traffic and customers come from Google Search, so it's crucial to have real-time visibility into any issues with their ads or landing pages. A misstep could significantly impact revenue and growth.
"We are always moving a mile a minute and have endless priorities and initiatives. We can't afford to slow down or take a step backward. FunnelGuard gives us peace of mind." says general manager Nis Frome.
When Coderbyte makes significant updates to their ads or landing pages, they rely on FunnelGuard to automatically QA all of their changes. They save dozens of hours and prevent costly mistakes.
Daniel Borowski
Founder / CEO
We easily spend $1,500+/day on ads, so it only takes 1-2 issues for FunnelGuard to pay for itself many times over.
$500k +
annual spend protected
17x
increase in spend w/o waste
140
team hours saved / mo
About the Company
Coderbyte is the top coding interview practice platform used by 500,000+ developers, and the top coding assessment platform used by 1,000+ companies.
Industry
Internet Software
Website
https://coderbyte.com
Dr. Chrono augments their lean team to save 800+ hours
Among the chaos and uncertainty of the early days of the COVID-19 outbreak in 2020, Dr. Chrono launched a new direct-to-consumer telehealth product.
Launching a critical strategic product like this while the world ground halted meant their relatively small marketing team had to move incredibly fast, with limited resources. They needed a safety net to ensure the right people on the marketing team would be the first to know if any problems came up. FunnelGuard was that safety net.
The Dr. Chrono team had peace of mind that every dollar spent was going where it was supposed to when there were zero margins for error.
Angie Morales
Director of Marketing
Our resources are tight right now, FunnelGuard helps me prioritize the most important issues.
$1M-$10M
annual spend protected
140
team hours saved / mo
About the Company
DrChrono develops the essential platform and services for modern medical practices to make care more informed, more interactive, and more personalized.
Industry
Internet / Healthcare
Website
https://www.drchrono.com
Typeform reclaimed 36% of productivity time
FunnelGuard instantly found a broken CTA button on a sticky top bar propagated across ~20% of Typeform’s landing pages.
We also alerted their Marketing Operations team to browser errors preventing LinkedIn cross-device attribution pixels from functioning properly system-wide.
Most importantly, FunnelGuard identified numerous instances where Segment events were loading and firing twice per visit, affecting data quality and page speed. This automated detection meant data analysts could stop spending more than a third of their time hunting for broken pixels.
Mike Pilawski
Chief Operating Officer
FunnelGuard alerted my Marketing Ops team to systemic issues affecting conversion and data hygiene
$1M-$10M
annual spend protected
150K +
bad data sessions prevented
36%
less time wasted
About the Company
Typeform turns average forms & surveys into a powerful brand communication tool for your business. Create forms, surveys, quizzes (and so much more) to grow your audience, improve just about anything, and validate (or invalidate) your best ideas.
Industry
Computer Software
Website
https://typeform.com
Instapage gained $75,000 in extra revenue in six weeks
The Instapage team couldn't check more than 10-15% of their landing pages for significant issues once a quarter. With FunnelGuard, they can automatically check 100% of pages every day, and they'll get a notification when there's a problem.
A few weeks after starting, FunnelGuard alerted them when an executive accidentally unpublished landing pages with live ads running to them. They were able to get these pages back up in a few hours.
"The alerts and communication with the FunnelGuard team have been phenomenal," says Stefano Mazzalai, Director of Marketing Operations at Instapage.
Stefano Mazzalai
Director of Marketing Operations
We estimate the leads saved by using FunnelGuard to be worth $75,000 in revenue so far.
$1M-$10M
annual spend protected
$75K +
in revenue growth
$21k
of ad spend saved
About the Company
Instapage is the world's most advanced landing page platform. Their six products work together to help marketing teams drastically increase advertising conversion while lowering cost-per-click.
